Phyba are the freshest face on the Plant Protein plain - launching onto the scene to create a plant protein powder that is 100% superior and absolutely delicious. Phyba started with James Newbury, a CrossFit athlete with the motive to create a healthier planet. Determined to produce a protein that changed the way plant-based proteins are perceived, he teamed up with Matt Legge, a naturopath with over 25 years of experience in the industry. Together they united out of necessity, creating a solution called Phyba. Phyba specialises in creating plant-based protein powders that are smooth, delicious, easy to mix, and gentle on your gut. Phyba haven’t overexerted themselves since bursting onto the scene, targeting quality over quantity with their trio of PLNT Protein Powder blends. With chocolate, salted caramel and vanilla all perfected, these formulas are built with an innovative, custom Gut Matrix™ to support healthy digestion and nutrient utilisation. This postbiotic paragon was concocted by expert scientists in the field of microbiology and fermentation to create a matrix that specifically supports a more robust, healthy and balanced microbiome. While they’re only just getting started with their vegan protein formulas, you can expect Phyba to keep delivering supplements that support your health & wellbeing as well as your body goals. As one of the leading sports nutrition retailers in Australia, ASN are incredibly proud stockists of Phyba’s groundbreaking trio of plant-based protein powders.